Vision Zero Greensboro Two Year Action Plan

APPENDIX ACTION PLAN STRATEGIES

EMPHASIS

RESPONSIBLE

MEASURE OF EFFECTIVENESS

STRATEGY

TIMELINE

AREAS

AGENCY

OBJECTIVE 4 Develop outreach materials to educate the public on Vision Zero Greensboro.

• List of events. • Number of engagement activities. • Number of persons reached.

City of Greensboro,

Identify and attend events to promote Vision Zero Greensboro and related safety programs.

Ongoing

Crumley Roberts

Use traditional (radio and television) and non-traditional (Pandora, Facebook, Nextdoor) media to promote Vision Zero Greensboro.

• Number/type of media placements. • Exposure data.

City of

Ongoing

Greensboro

OBJECTIVE 5 Deploy efective community engagement eforts to create a culture of safety.

GDOT, GPD, Safety Town, Bike Share, Watch for Me NC, Neighborhood Congress

Create Open Streets special events that temporarily close a street and invite the community to use the street for bicycling, walking, and learning about safety.

6-12 months

• Number of events.

• Frequency of updates to tracking mechanism. • Number of partner agencies. • Number of events. • Number of surveys to assess public awareness of Vision Zero Greensboro. • Number of static signs installed. • Number of variable message board deployments/ installments.

Establish tracking mechanism to evaluate current/ongoing outreach eforts to determine efectiveness.

GDOT Marketing and Communications

3–6 months

Use variable message boards and other signage to promote Vision Zero Greensboro and safety facts at locations identified through the High Injury Network. Establish a training as part of the wellness program for all city employees related to seat belt use, speed limit compliance, and other safe driving practices to set the example for citizens.

3–6 months

Law Enforcement

City of Greensboro

6-12 months

• Percent of employees that complete training.

VISION ZERO G R E E N S B O R O

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