South Greensboro Area Plan - Public Review Draft - 9.25.25

Two “Game Changing” Regional Economic Drivers The recently announced JetZero facility in Greensboro and the Toyota Battery Plant at the Liberty Mega Site are poised to significantly impact the housing market and economy in southern Greensboro and the broader region. Together, these projects will: » Increase demand for skilled labor, boosting wages and employment rates. » Stimulate local business growth in retail, services, and construction. » Attract new residents, including professionals and their families, to the area.

JetZero, an aerospace startup, is investing over $4.7 billion to build its first U.S. manufacturing facility at Piedmont Triad International Airport. The project is expected to create more than 14,500 high-paying jobs by the late 2030s, with an average salary of around $89,000, well above the Guilford County average 1 2. These jobs will span engineering, manufacturing, and R&D, and are likely to attract a highly skilled workforce to the region.

Toyota’s Battery Plant at the Liberty Mega Site, located about 30 minutes south of Greensboro, is another transformative project. It is expected to generate thousands of jobs and attract suppliers and related industries, further boosting employment and economic activity in the region.

assistance. High housing costs can also limit economic mobility, as families may be forced to spend a disproportionate share of their income on rent Draft

Conversely, housing instability can have negative economic consequences. When residents are displaced due to rising costs or redevelopment, it disrupts social networks and can lead to increased demand for public services such as emergency housing, healthcare, and social

These issues and opportunities provide support for the plan recommendations and growth framework.

or mortgages, leaving less for education, savings, or entrepreneurship.

154 / SOUTH GREENSBORO AREA PLAN

Housing & Economy

PUBLIC REVIEW DRAFT - 9/25/25