Final Adopted Budget FY23-24

WAR MEMORIAL COLISEUM Departmental Objectives

 Continue to work closely with the Greensboro Area Convention & Visitors Bureau on soliciting statewide, regional, and national sporting events; meetings; conventions; and other major events. The Coliseum Complex works directly with the Greensboro Sports Foundation to host Championship events including ACC, NCAA, major national Swimming & Diving Championships, and other unique events including US Figure Skating Championships and US Gymnastics Championships.  Continue to host a wide variety of events at the Coliseum Arena, the Tanger Center, Special Events Center, Aquatics Center, White Oak Amphitheatre and Event Space, and Fieldhouse that appeal to all segments and demographics of the diverse Greensboro and Piedmont Triad community. The Tanger Center has complimented the diversity of events from a robust Broadway Series to Symphony, Concerts, and Comedy at the new downtown venue.  Coliseum Parking Department Manager coordinates with GPD and GDOT in pre-planning for traffic operations for upcoming major events to manage around capacity crowds, weather, and other instances that would disrupt a patrons journey to the facility. The parking experience at Tanger Center will involve garages in addition to 330 onsite spaces and the same coordination will take place with GDOT and GPD to ensure a safe and expeditious parking experience at Tanger Center.  Continue to promote recycling at all Coliseum Complex events through a variety of public service announcements, signage, and electronic messaging systems.  Continue to closely monitor and scrutinize all operating expenses.

Performance Measures

Adopted 2023-24

Actual

Budget 2022-23

Projected 2024-25

2021-22

Workload Measures  Total event attendance  Total number of performances

1,446,208

1,548,313

1,446,208

1,446,208

1,208

1,333

1,208

1,208

Budget Highlights: The FY 23-24 Adopted Budget is increasing by $5,282,238, or 7.8%.

 During FY 22-23, the Greensboro Coliseum hosted numerous events, including the ACC Basketball Tournament; the NCAA Men's Basketball Tournament; Bruce Springsteen, The Eagles, Journey, The Legendz of the Streetz, Pentatonix, and Kenny Chesney.  The FY 23-24 budget includes a transfer of $3.4 million from the General Fund contribution to support operations at the Greensboro Coliseum Complex.  The FY 23-24 budget includes the conversion of a Parking Attendant from .75 FTE to one (1) FTE, and the conversion of three (3) Security Guards from .75 FTE to one (1) FTE each, to provide additional support at the Coliseum Complex. The total net increase of the position conversions is one (1) FTE.  During FY 23-24, the Greensboro Coliseum will host various family events, including Disney on Ice, The Monster Truck Jam, Cirque Du Soleil, and Ringling Bros. and Barnum & Baily Circus (No Animals).  During FY 23-24, the Greensboro Coliseum will also host the UNCG men’s basketball home season, Cobras football, and Greensboro Swarm basketball.  During FY 22-23, the Tanger Center’s First Bank Broadway season included successful runs of Mean Girls, R.E.S.P.E.C.T., Cats, The Book of Mormon, and Les Miserables. The venue is projected to operate without a deficit and will not require support from the General Fund.  The FY 23-24 budget includes the addition of one (1) FTE Tanger Call Center Supervisor, and one (1) FTE Parking Coordinator to provide additional support at the Tanger Center.  During FY 23-24, the Tanger Center’s First Bank Broadway season includes CHICAGO, Hadestown, and Moulin Rouge! The Musical. More shows will be announced before the season begins.

Adopted 2023-24 Budget

126